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Europe’s largest automotive motor show, held annually, showcases new vehicle models to car enthusiasts who value characteristics, performance, and individuality. With around 500 exhibitors each year, it serves as a key meeting point for fans visiting racing events. The product range spans five thematic areas—tuning, motorsports, sporty series cars, classic cars, and motorcycles—highlighting the unique features of the European automotive market.

 

 Germany, Messegelaende Essen 2024

In addition to tuning and motorsports, the show offers an extensive program, including shows, parties, a dedicated motorsports arena, and live driving demonstrations. The Classic & Prestige Salon provides a curated collection space for classic car enthusiasts, while TuningXperience is a flagship corner of the exhibition, offering information and tips on a selection of fine-tuned vehicles.